Best AI social media tools in 2025
Top AI tools for social media content creation, scheduling, and management.
AI social media tools compared
1. SendToTeam — Best for social content creation
AI employees draft entire social media content calendars — platform-specific posts for LinkedIn, Twitter/X, Instagram, and Facebook. Review a week of content at once.
2. Buffer
Buffer offers social media scheduling with an AI assistant for caption generation. Simple, clean interface for managing multiple accounts.
3. Hootsuite
Hootsuite provides social management with AI-powered caption suggestions, best-time-to-post, and social listening features.
4. Later
Later specializes in visual social media scheduling — Instagram, Pinterest, and TikTok. Includes AI caption suggestions and hashtag recommendations.
5. Sprout Social
Sprout Social offers enterprise social media management with AI-powered analytics, sentiment analysis, and content recommendations.
How to choose
- Content creation: SendToTeam — AI drafts all your social content
- Simple scheduling: Buffer — clean scheduling with AI assist
- Full management: Hootsuite — scheduling + listening + analytics
- Visual platforms: Later — Instagram and Pinterest focus
- Enterprise: Sprout Social — advanced analytics and management
Marcus
Market Analyst
Monitors competitors weekly, tracks market trends, and delivers clear reports so you always know where you stand.
Sarah
SDR & Outreach Lead
Researches prospects, writes personalized outreach, manages follow-up sequences, and books meetings on your calendar.
Emma
Content Writer
Writes blog posts, social media content, email newsletters, and marketing copy that matches your brand voice.